Prediction Market — 8/7/26

Prediction Markets 101: 4 things to know about prediction markets

By 
@AnthonyIsola
WagerWire Contributor

1. Prediction Markets Have Been Around for a Long Time

Prediction markets are built around a fundamental marketplace infrastructure that has existed for decades. Rather than a Sportsbook setting odds and taking the other side of a wager, prediction markets allow participants to buy and sell contracts with prices determined by supply and demand. Contracts typically trade between $0 and $1, with the price representing the market's implied probability of an outcome. The operator facilitates the marketplace and earns trading fees rather than relying on the traditional Sportsbook model of vig and positional risk.

Read more: Prediction Markets 101: What Is a Prediction Market?

2. Trading on a Prediction Market Is Simple Once You Know the Basics

Getting started on a prediction market is relatively straightforward. After creating an account and completing the required verification, users can fund their accounts and begin trading contracts through an order book. The order book displays available bids and offers, allowing users to either make a market by posting an order or take a market by accepting an existing order. Once a trade is executed, participants can hold the contract until settlement or potentially sell their position before the event is resolved.

Read more: Prediction Markets 101: How to Trade on a Prediction Market

3. Prediction Markets Are Regulated Differently Than Sportsbooks

One of the biggest differences between prediction markets and traditional Sportsbooks is regulation. In the United States, regulated prediction markets operate primarily under federal oversight through the Commodity Futures Trading Commission (CFTC), while Sportsbooks are generally regulated through individual state gaming authorities. That creates two fundamentally different regulatory structures: prediction markets operate within a financial-market framework, while sports betting operates through a state-by-state gambling framework. Understanding that distinction is critical to understanding why prediction markets can operate differently from traditional sportsbooks.

Read more: Prediction Markets 101: How Are Prediction Markets Regulated?

4. Prediction Markets Look Very Different Around the World

There is no universal approach to prediction markets globally. The way these platforms are classified, licensed, and permitted to operate can vary significantly from one jurisdiction to another. The UK's history with betting exchanges such as Betfair provides an important precedent for exchange-based wagering, while the U.S. has developed a federal framework around event contracts. Europe remains more fragmented, but Gibraltar is helping change that landscape by becoming the first European jurisdiction to introduce a bespoke regulatory framework specifically for prediction markets. WagerWire has received approval in principle to launch under Gibraltar's new framework, positioning the company at the forefront of Europe's emerging regulated prediction market industry.

Read more: Prediction Markets 101: Global Overview of Prediction Markets